Capital Bikeshare's "Winter Warrior" Contest

Just received this from the nice people over at Capital Bikeshare. This is a clever bit of marketing to encourage use of the bikeshare system during winter weather, I think.

That said, I would be happy to cede the title of Winter Warrior to someone else if these single degree wind chills continue much longer...

Announcing: The Winter Weather Warrior Contest

On January 1, the hunt is on to find Capital Bikeshare's Winter Weather Warrior. The Capital Bikeshare annual or monthly member with the most trips taken from January 1- February 28 will be awarded the title of Winter Weather Warrior, a three-year extension of their membership, two annual memberships for friends, a $100 Hudson Trail gift card and a $25 Starbucks gift card.

In addition to the grand prize contest, Capital Bikeshare members can look forward to two full months of other contests and random giveaways. To participate in the Winter Weather Warrior contests and random drawings, you must opt in.

Visit our contest page for more details and to opt in. The Winter Weather Warrior contest is sponsored by goDCgo and BikeArlington.